The HerKentucky Guide to the Vineyard Vines for Target Capsule Collection
Two of my very favorite brands of all time have a huge new collaboration that goes live sometime tomorrow morning. I can’t wait to shop Vineyard Vines x Target, but first I want to share a few tips with y’all.
Now, I know a lot of y’all remember Target’s collabs with Lilly Pulitzer and Hunter. A lot of those pieces were great, but they sold out in a hurry. You’ve got to plan ahead. Here are a few tips I’ve
Find the pieces you love!
The first thing you need to do is decide what you love. Head to Target.com now and pick out your favorites, marking them with the “heart” favorite symbol on the Target site so you can come back to them later. My very favorite is this pink 1/4 zip, and its striped counterpart. (I predict these will be the first to sell out; they’re FABULOUS and so reminiscent of the VV Shep Shirts!)
I also love this gingham long-sleeve shirtdress and striped midi skirt. The best part about these pieces are that they are size-inclusive! This dress runs from sizes XS-3X, so there should be a great fit for most folks!!
This baseball cap is the perfect wear-anywhere piece, and this tote is absolutely perfect!
Of course, I found a few pieces that Sophie will love as well. There’s this Stoneware feed dish, and the cutest collars in patchwork and whale print!
Once you’ve picked your favorites, you need to get ready to lose some sleep for Step 2!
2. Set Your Alarm!!
We never quite know what time Target will drop these collections. It could be anywhere from midnight eastern to the early hours of the morning. Check early and often. That’s how I actually scored a few pieces of the Lilly collection — around 3 am on the morning of its launch!
3. Check back in Stores!
Now, I don’t love lines. Waiting outside a store for hours is not my thing. If you want to hit the store in the morning, it’s all you. I’ll be drinking coffee. But, I will check back at Target over the next few days. You’ll be surprised how many returns and late shipments will trickle in. You may very well score something you didn’t expect!
Let me know if you score any Vineyard Vines for Target!